INAUGURAL EVENT BRANDING
20 / 21
IGN CONVENTION
CLIENT
IGN
YEAR
2013
CATEGORY
Branding
[ THE BRIEF ]
WHAT WE WERE ASKED TO DO.
Official branding and concept art for the inaugural IGN Convention, including creation of the event’s official mascot and a full suite of logo variations and design applications across convention touchpoints.
End-to-end creative and technical execution delivered by XPANSE CGI for IGN.
50K+
EVENT ATTENDEES
10+
INTERACTIVE ZONES
100%
BESPOKE BRANDING
2013
DELIVERY YEAR
[ OUR ROLE ]
CREATIVE DIRECTION
END-TO-END PRODUCTION
VISUAL DESIGN
POST-PRODUCTION
[ DELIVERABLES ]
→
Official Branding & Concept art for the inaugural IGN Convention
→
Official Mascot creation for IGN Convention
→
Design Application for various usages at the Convention
→
Variations & adaptations of logos
[ PRESS ]
"Crafted with relentless dedication to visual storytelling and technical mastery."
— IGN
[ STILLS ]
[ RELATED WORK ]
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